Mazda USA

A MODERN AUTOMOBILE REDESIGN AND REPLATFORM.
A Premium Digital Experience

Mazda knew that in order to reach premium car buyers, they needed to create a premium digital experience. So they turned to us to help them reinvent the way consumers research and purchase vehicles online. We set to work redesigning and rebuilding MazdaUSA.com from the ground up, creating an experience that would appeal to their new, premium audience.

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INDUSTRY

Automotive

SERVICES

CMS/DXP

Website Development

Within the first few months of MazdaUSA.com's launch, the site had nearly 5 million unique visitors. There was also a 200% improvement in engagement with key features on the site, including Build & Price, Inventory Search and Find a Dealer. Mazda was able to take advantage of the new technology and experience by managing content more efficiently. This resulted in reduced costs and less time required to publish new content. The site's component-based architecture also makes it more scalable, so Mazda can meet deadlines more predictably and precisely.

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What can we do for you?